Audience Development Specialist Alphabird Acquires Video Distribution Startup Castfire

Brands, agencies, and niche content creators rely on audience development startup Alphabird to help them get more video views across a wide range of publisher partners. Now clients will be able to get better multiplatform distribution and access to a number of new connected devices, thanks to the acquisition of video management and distribution startup Castfire. Alphabird basically acts as a video syndication network for clients, guaranteeing those brands, agencies, and content creators a certain number of views across a wide range of premium web publishers, blogs, and even YouTube. The company works basically by productizing viral videos, charging its clients only when a video is watched (cost per view) or watched to completion (cost per completed view).

Source: http://feedproxy.google.com/~r/Techcrunch/~3/jcrt03d5-pc/

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